Yokohama has 44 tracked YouTube sponsorship deals across 10 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 6 | 2 | 24% |
| 250K to 1M subs | 15 | 2 | 60% |
| Over 1M subs | 4 | 1 | 16% |
Categories of the channels Yokohama sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Lake Superior Performance Rally 2026 - Subaru Motorsports USA
Subaru · 571K subs · October 2026
American Muscle v Chinese Tech | Who Wins the War?
4WD TV · 85.5K subs · August 2026
Crandon World Cup With Brandon Palaniuk
BmpFishing · 73.3K subs · January 2026
Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept To Creation
Hoonigan · 5.9M subs · December 2025
„u Księcia Draculi " - Robert Makłowicz Rumunia Odc.255
Robert Makłowicz · 669K subs · November 2025
From Cars To Courts: Lenny's Biggest Challenge Yet!
Urban Automotive · 154K subs · September 2025
Check your fit against the data above. Yokohama mostly buys Automotive channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Yokohama sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
