Discover brands sponsoring YouTube creators
Lelo has 137 tracked YouTube sponsorship deals across 78 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 6 | 4 | 14% |
| 250K to 1M subs | 21 | 12 | 49% |
| Over 1M subs | 16 | 15 | 37% |
Categories of the channels Lelo sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).

A rich lady wrote a book about her cheater husband leaving her and it had me CLUTCHING my pearls
readwithcindy · 593K subs · August 2026

MARRIAGE, DATING and Where was Daddy - Ask Us Anything
Watts The Safeword · 353K subs · August 2026
Check your fit against the data above. Lelo mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
The full Lelo sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.

MUA Exposed for Wedding Scam?!
Isabella Lanter · 187K subs · August 2026

NOS CONFESSIONS LES PLUS INTIMES ... Feat Sora et Medalinya
CHRIS · 652K subs · August 2026

Entitled TikToker 'Too Good' For 'Normal' Grocery Shopping...
Dankyjabo · 438K subs · July 2026