How to get sponsored by Nba 2k Lab
Nba 2k Lab has 412 tracked YouTube sponsorship deals across 7 channels since September 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Nba 2k Lab sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 143 | 2 | 69% |
| 250K to 1M subs | 25 | 2 | 12% |
| Over 1M subs | 38 | 2 | 18% |
Niches they buy
Categories of the channels Nba 2k Lab sponsored in the last 12 months.
Recent Nba 2k Lab sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
NBA 2K27: TOP 3 BEST SMALL FORWARD BUILDS! These Builds Are INSANE
Brutalsim Da Guru · 208K subs · August 2026
THIS 6'6 HEAVY PURE LOCK WILL DOMINATE NBA 2K27!
LakerFan · 183K subs · August 2026
This 6'6 DEMI-G0D BUILD is CRAZY in NBA 2K27! Best All-Around 6'6 Guard Build 2k27!
Double H · 1.2M subs · August 2026
Pitching Nba 2k Lab
- 1.
Check your fit against the data above. Nba 2k Lab mostly buys Gaming channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Nba 2k Lab deal
The full Nba 2k Lab sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
