Siriusxm has 601 tracked YouTube sponsorship deals across 16 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 123 | 6 | 24% |
| 250K to 1M subs | 346 | 4 | 67% |
| Over 1M subs | 46 | 4 | 9% |
Categories of the channels Siriusxm sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Nightmare Fuel The Storm - Chapter 1of 7
Dan Cummins Presents: Bad Magic Productions · 174K subs · October 2026
Schooled on Landing after Engine School
FlightChops · 364K subs · October 2026
Namibia by Air • Remote Camping + Etosha
Aviation101 · 344K subs · October 2026
Police sketch only made this case more confusing
MrBallen · 11.3M subs · September 2026
From Resident Evil to Sonic, The Best Video Game Adaptation is... | Bley's Arcade
Team Coco · 9.2M subs · September 2026
Why Burke Lakefront Airport Needs to be Saved
AOPA: Your Freedom to Fly · 131K subs · September 2026
Check your fit against the data above. Siriusxm mostly buys Education channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Siriusxm sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
