Smallrig has 105 tracked YouTube sponsorship deals across 64 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 21 | 17 | 35% |
| 250K to 1M subs | 27 | 18 | 45% |
| Over 1M subs | 12 | 6 | 20% |
Categories of the channels Smallrig sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
A Pocket Camera at the Venice Film Festival – What DJI Wants With the Osmo Pocket 4P
CineD · 158K subs · October 2026
I Turned My iPhone 18 Pro Max Into a Cinema Camera!
Think Media · 3.5M subs · October 2026
So just a power bank with tripod thread? Yes... but it's also genius! SmallRig Nano72 and Nano36
Lok Cheung · 175K subs · October 2026
Nikon ZR - Video Rig & Battery Solutions
Josh Sattin · 54.3K subs · October 2026
Don't Buy a SmallRig Battery Until You Watch This
DSLR Video Shooter · 744K subs · October 2026
Testing Osmo Pocket 4P Accessories (THIS IS A MUST HAVE)
YCImaging · 590K subs · October 2026
Check your fit against the data above. Smallrig mostly buys Education channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Smallrig sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
