Sponsr has 994 tracked YouTube sponsorship deals across 256 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 26 | 20 | 14% |
| 250K to 1M subs | 136 | 35 |
Categories of the channels Sponsr sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Every Smash Clone Has an Unsolvable Problem
turndownforwalt · 193K subs · October 2026
Bruce Buffer Finds Josh Hokit Disrespectful
Chael Sonnen · 1.4M subs · October 2026
Check your fit against the data above. Sponsr mostly buys Education channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Sponsr sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
| Over 1M subs | 29 | 8 | 15% |
Researchers studied how Clavicular hijacked our attention (hint: by playing us)
Psychology with Dr. Ana · 694K subs · September 2026
Adventures Of Mommy Is Trying Hard To Hide What Her Husband Is
The Dad Challenge Podcast · 339K subs · September 2026
A Top 5 Player in the World (65+) Challenged Me
Karue Sell · 196K subs · September 2026
Doctor Doom’s Face in Avengers Doomsday Will Look DISGUSTING
New Rockstars · 4.5M subs · August 2026
