How to get sponsored by Warby Parker
Warby Parker has 147 tracked YouTube sponsorship deals across 72 channels since December 2023. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Warby Parker sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 5 | 5 | 8% |
| 250K to 1M subs | 42 | 19 | 67% |
| Over 1M subs | 16 | 11 | 25% |
Niches they buy
Categories of the channels Warby Parker sponsored in the last 12 months.
Recent Warby Parker sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Slate Price Revealed, Koenigsegg Jesko Records, Honda Element Returns, And More! This Car Pod! Ep117
Doug DeMuro · 5.1M subs · June 2026
I Bought The CHEAPEST Four Wheeler From Walmart!! (utility quad)
AYO Fishing · 801K subs · June 2026
What is our OBSESSION with ‘Incel Horror’?
Nicole Rafiee · 1.1M subs · June 2026
Pitching Warby Parker
- 1.
Check your fit against the data above. Warby Parker mostly buys Gaming channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Warby Parker deal
The full Warby Parker sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
