How to get sponsored by Duolingo
Duolingo has 102 tracked YouTube sponsorship deals across 79 channels since January 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Duolingo sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 250K to 1M subs | 9 | 9 | 24% |
| Over 1M subs | 28 | 25 | 76% |
Niches they buy
Categories of the channels Duolingo sponsored in the last 12 months.
Recent Duolingo sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
48 Hrs Packing For Our Old Home With 9 Kids
MAZELEE · 2.6M subs · August 2026
Back To School Lunches! Costco Haul! (how Much Did It Cost?)
CRAZY MIDDLES · 819K subs · August 2026
I Turned Dollar Tree Cutting Boards Into Luxe Decor—everyone Passes These Up!
Liz Fenwick DIY · 1.1M subs · August 2026
Pitching Duolingo
- 1.
Check your fit against the data above. Duolingo mostly buys Entertainment channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Duolingo deal
The full Duolingo sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
