Magic Spoon has 275 tracked YouTube sponsorship deals across 140 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 12 | 7 | 18% |
| 250K to 1M subs | 16 | 11 | 24% |
| Over 1M subs | 39 | 9 | 58% |
Categories of the channels Magic Spoon sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Melting Our Brains Trying To Connect These Clues!
Santagato Studios · 1.6M subs · October 2026
Too $hort on Why “Blow the Whistle” Never Goes Away | Bertcast # 727
Bert Kreischer · 1.5M subs · September 2026
Let’s talk about Health and Internet Rumors..
Morgan Adams · 2.7M subs · September 2026
Reading People's Biggest Regrets In Life! (Part 2)
Joe Santagato · 2.5M subs · September 2026
What The Polls Are Really Telling Us About The Midterms
Pod Save America · 1.3M subs · September 2026
HEATWAVE and ALL IN Reactions - ZILLA DEBUT: Booker T | Hall of Fame with Booker T & Brad Gilmore
Reality Of Wrestling · 898K subs · September 2026
Check your fit against the data above. Magic Spoon mostly buys Entertainment channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Magic Spoon sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
