Top 50 Korean YouTubers in 2026
The 50 largest korean youtubers by subscribers, out of 554 channels whose YouTube country is set to South Korea in our index.Each row shows the channel's size, its 28-day subscriber change, and the brands we have detected sponsoring its videos. HYBE LABELS leads with 83.2M subscribers.
Updated Nov 11. Subscriber counts from YouTube; sponsors detected by SponsorRadar.
Seoul Business Agency
Seoul Business Agency (sba)
South Korea sponsorship deals per month
Sponsored videos detected per month across every channel in this list's scope. Recent months keep filling in as detection catches up.
The 50 biggest Korean YouTubers
Ranked by current subscriber count. Top sponsors are the three brands with the most detected deals on that channel, all time.
| # | Channel | Subscribers | 28-day | Avg views | Sponsors | Top sponsors |
|---|---|---|---|---|---|---|
| 1 | HYBE LABELSMusic | 83.2M | +200K | 964K | – | None detected yet |
| 2 | GH'SEntertainment | 28.2M | 0 | 3.1M | 2 | Seoul Business AgencySeoul Business Agency (sba) |
| 3 | 1MILLION Dance StudioEducation | 26.4M | 0 | 26.8K | – | None detected yet |
| 4 |  ROSÉMusic | 20.4M | +100K | 25.7M | – | None detected yet |
| 5 |  SEVENTEENMusic | 18.2M | +200K | 161K | 1 |  Head & Shoulders |
| 6 |  JFlaMusicMusic | 17.1M | −100K | 218K | – | None detected yet |
| 7 |  MBCkpopMusic | 11.6M | 0 | 912 | – | None detected yet |
| 8 |  DuDuPopTOYEntertainment | 11.3M | 0 | – | – | None detected yet |
| 9 |  Stone Music EntertainmentMusic | 11.2M | 0 | 2.8K | – | None detected yet |
| 10 |  Larva TUBAEntertainment | 10.5M | 0 | 5.4K | – | None detected yet |
| 11 |  SamsungTechnology | 10.2M | 0 | 27.7K | 2 | None detected yet |
| 12 |  MBCentertainmentEntertainment | 9.2M | 0 | 19.2K | – | None detected yet |
| 13 |  aespaMusic | 9M | +40K | 161K | – | None detected yet |
| 14 |  SBSKPOP X INKIGAYOMusic | 8.8M | +20K | 1.2K | – | None detected yet |
| 15 |  Daud KimLifestyle & Vlog | 8.5M | +140K | – | – | None detected yet |
| 16 |  Sungha JungMusic | 7.2M | 0 | 77.2K | – | None detected yet |
| 17 |  NCT DREAMMusic | 7.1M | +30K | 133K | – | None detected yet |
| 18 |  ALL THE K-POPMusic | 7M | 0 | 104 | – | None detected yet |
| 19 |  MayTreeMusic | 6.3M | −10K | 20.2K | – | None detected yet |
| 20 |  영국남자 Korean EnglishmanEntertainment | 6.2M | 0 | 2.1M | 5 |  BetterHelp Saily NordVPN |
| 21 |  NCT 127Music | 5.7M | +20K | 84K | – | None detected yet |
| 22 |  Red VelvetMusic | 5.6M | 0 | 106K | – | None detected yet |
| 23 |  ZOEY ASMR 조이Food & Cooking | 5.3M | 0 | 34K | – | None detected yet |
| 24 |  BT21Entertainment | 5.2M | 0 | 607K | – | None detected yet |
| 25 |  YouTube Fanfest Entertainment | 4.9M | −10K | 477 | – | None detected yet |
| 26 |  RaonMusic | 4.5M | 0 | 397K | 7 |  Sword Of Convallaria Hypergryph Persona 3 Reload |
| 27 |  THEBLACKLABELMusic | 4.3M | +10K | 32.7K | – | None detected yet |
| 28 |  Asian BossNews & Politics | 4.2M | 0 | 417K | 10 |  Revolut Preply Cyberghost Vpn |
| 29 |  KARDMusic | 3.7M | −10K | 17.6K | – | None detected yet |
| 30 |  Boys PlaytimeEntertainment | 3.7M | 0 | 28.9K | – | None detected yet |
| 31 |  JAY PARKMusic | 3.7M | +10K | 176K | – | None detected yet |
| 32 |  Merry CraftDIY & Crafts | 3.7M | +10K | 12.6K | – | None detected yet |
| 33 |  WUZU clayDIY & Crafts | 3.5M | 0 | 393K | – | None detected yet |
| 34 |  HIU English 하이유 잉글리시 Education | 3.5M | +20K | 4.5K | – | None detected yet |
| 35 |  TV Man ShoEntertainment | 3.3M | 0 | – | – | None detected yet |
| 36 |  All process of worldScience | 3.3M | 0 | 75.6K | – | None detected yet |
| 37 |  Zorip - Nursery RhymesMusic | 3.2M | −10K | 21.9M | – | None detected yet |
| 38 |  Plan3Entertainment | 3.1M | +140K | 839K | 4 | BetterHelp Ancient Origins |
| 39 |  GIRLS' GENERATIONMusic | 3.1M | 0 | 180K | – | None detected yet |
| 40 |  Pan K's The Pancake ArtistFood & Cooking | 3M | 0 | 67.6K | – | None detected yet |
| 41 |  RealMouth MUKBANGFood & Cooking | 3M | +20K | 18.8K | – | None detected yet |
| 42 |  XANELifestyle & Vlog | 3M | 0 | – | – | None detected yet |
| 43 |  tripleS officialMusic | 3M | +10K | 42.3K | – | None detected yet |
| 44 |  THE K-POPMusic | 2.9M | 0 | 539 | – | None detected yet |
| 45 |  ShiliTVBeauty & Fashion | 2.8M | 0 | 1.2M | – | None detected yet |
| 46 |  KittisaurusPets & Animals | 2.7M | 0 | – | – | None detected yet |
| 47 |  ASMR PPOMOEntertainment | 2.6M | 0 | 989K | – | None detected yet |
| 48 |  HOWCOW uuuLifestyle & Vlog | 2.6M | +20K | – | – | None detected yet |
| 49 |  Kep1erMusic | 2.5M | 0 | 33.7K | – | None detected yet |
| 50 |  SUPER JUNIORMusic | 2.5M | 0 | 26.3K | – | None detected yet |
Brands that sponsor korean youtubers
The most active sponsors across channels whose YouTube country is set to South Korea in the last 12 months, by detected deals.
| Brand | Category | Deals | Channels |
|---|---|---|---|
| NordVPN | Gaming | 91 | 2 |
| 디디다샷 | DIY & Crafts | 37 | 1 |
 Fashion Chingu | Music | 30 | 1 |
 Galleria | Gaming | 21 | 1 |
 Surfshark | Lifestyle & Vlog | 19 | 3 |
 Yesstyle | Lifestyle & Vlog | 19 | 5 |
| Saily | Travel | 17 | 4 |
 Dospara | Gaming | 14 | 1 |
 Gportal | Gaming | 13 | 1 |
 Airalo | Travel | 10 | 3 |
 Medicube | Entertainment | 5 | 1 |
 Tokyotreat | Entertainment | 5 | 1 |
 Halara | Lifestyle & Vlog | 4 | 2 |
 Freecash | Entertainment | 4 | 2 |
| Cyberghost Vpn | Entertainment | 4 | 2 |
| AAviasales | Lifestyle & Vlog | 3 | 1 |
 Kiwico | Lifestyle & Vlog | 3 | 1 |
 Temu | Lifestyle & Vlog | 3 | 3 |
 Korea Tourism Organization | Travel | 3 | 1 |
 Benks | Technology | 3 | 1 |
How this list is built
The scope is channels whose YouTube country is set to South Korea. We order them by subscriber count as reported by YouTube, refreshed nightly, and show the top 50. A sponsor is a brand we detected in that channel's videos through sponsor segments, description disclosures and promo links; the count is unique brands, all time. Channels we have not indexed are not ranked, so a missing channel means missing coverage, not a judgement. Read the full methodology.
Questions people ask
- Who is the biggest korean youtuber in 2026?
- HYBE LABELS tops this list with 83.2M subscribers.
- How is this ranking built?
- We rank the channels whose YouTube country is set to South Korea in our index by current subscriber count, then attach the sponsors we have detected in each channel's videos. 554 channels qualify; the top 50 are shown. Subscriber counts come from YouTube and refresh nightly.
- Which brands sponsor korean youtubers?
- Across the last 12 months the most active are NordVPN, 디다샷, Fashion Chingu, Galleria, Surfshark. The full table above lists 20 brands with deal counts.
More rankings
Every list is built the same way, so numbers compare across pages.
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