Top 50 UK YouTubers in 2026
The 50 largest uk youtubers by subscribers, out of 7,650 channels whose YouTube country is set to United Kingdom in our index.Each row shows the channel's size and the brands we have detected sponsoring its videos. Peppa Pig - Official Channel leads with 44.7M subscribers.
Updated Sep 27. Subscriber counts from YouTube; sponsors detected by SponsorRadar.
Chime
Planet Coaster 2
Pokémon
LegoUnited Kingdom sponsorship deals per month
Sponsored videos detected per month across every channel in this list's scope. Recent months keep filling in as detection catches up.
The 50 biggest UK YouTubers
Ranked by current subscriber count. Top sponsors are the three brands with the most detected deals on that channel, all time.
Brands that sponsor uk youtubers
The most active sponsors across channels whose YouTube country is set to United Kingdom in the last 12 months, by detected deals.
| Brand | Category | Deals | Channels |
|---|---|---|---|
 NordVPN | Gaming | 1,763 | 103 |
 U7buy | Gaming | 985 | 5 |
 Mmoexp | Gaming | 976 | 5 |
 Okay Jersey | Sports | 745 | 11 |
 Gamersupps | Gaming | 717 | 28 |
 Carvertical | Automotive | 663 | 45 |
 BetterHelp | Entertainment | 662 | 94 |
 Squarespace | Lifestyle & Vlog | 644 | 55 |
 Discovery | Entertainment | 597 | 10 |
 History Hit | Education | 590 | 6 |
 Streamyard | News & Politics | 587 | 46 |
 Instant Gaming | Gaming | 571 | 13 |
 Gfuel | Gaming | 544 | 10 |
 Patreon | Entertainment | 503 | 49 |
 Surfshark | Lifestyle & Vlog | 485 | 124 |
 Oxford Natural | Sports | 402 | 14 |
 Element Games | Gaming | 399 | 8 |
 Futbin | Gaming | 392 | 2 |
 Gamersupps | Gaming | 383 | 26 |
 Whatnot | Entertainment | 369 | 37 |
How this list is built
The scope is channels whose YouTube country is set to United Kingdom. We order them by subscriber count as reported by YouTube, refreshed nightly, and show the top 50. A sponsor is a brand we detected in that channel's videos through sponsor segments, description disclosures and promo links; the count is unique brands, all time. Channels we have not indexed are not ranked, so a missing channel means missing coverage, not a judgement. Read the full methodology.
Questions people ask
- Who is the biggest uk youtuber in 2026?
- Peppa Pig - Official Channel tops this list with 44.7M subscribers.
- How is this ranking built?
- We rank the channels whose YouTube country is set to United Kingdom in our index by current subscriber count, then attach the sponsors we have detected in each channel's videos. 7,650 channels qualify; the top 50 are shown. Subscriber counts come from YouTube and refresh nightly.
- Which brands sponsor uk youtubers?
- Across the last 12 months the most active are NordVPN, U7buy, Mmoexp, Okay Jersey, Gamersupps. The full table above lists 20 brands with deal counts.
More rankings
Every list is built the same way, so numbers compare across pages.
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